Trezor

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Trezor Sees Record Sales Week as Bitcoin Approaches $100K

November 27, 2024

3 min read

The hardware wallet company reported a 600% surge in sales following the U.S. elections
Trezor also achieved its highest single sales day in history

Trezor, the original bitcoin hardware wallet company, has reported the most successful sales week in its history. This milestone coincides with Bitcoin's sharp price surge, nearing the $100,000 mark. The beginning of a new bull market, increased interest in cryptocurrency, and a growing shift away from centralized exchanges toward self-custody have significantly driven Trezor’s record-breaking sales.

The historic sales week followed the U.S. presidential election, with Trezor experiencing an extraordinary 600% increase in weekly sales compared to the previous six-month average.
This surge peaked on Friday, November 22, when Trezor achieved its best single sales day ever. Sales were 11 times higher than the typical daily average over the last six months, and it eclipsed its previous high on May 17, 2023, when Ledger announced its "Ledger Recovery" service. 

Danny Sanders, Trezor's Chief Commercial Officer, commented on the milestone: “These unprecedented results highlight the growing interest in cryptocurrencies. A pivotal moment was Bitcoin becoming one of the topics during the U.S. presidential elections, which served as a catalyst for further adoption. Moreover, these remarkable results were fueled by a long-term increase in awareness among crypto users about the importance of self-custody. The mantra ‘not your keys, not your coins’ remains highly relevant, as the market continues to recognize the risks of leaving assets on centralized exchanges — a hard lesson learned from the collapse of numerous exchanges in the past. All of this underpins the success of our expanded product range with the new Safe and Keep Series and Expert onboarding making it easier for new people to onboard to hardware wallet ”.

The Shift Towards Self-Custody

The shift towards self-custody is evident as Bitcoin reserves on exchanges have declined to their lowest levels in six years. In 2024 alone, approximately 427,000 BTC, valued at $40 billion, were withdrawn from centralized exchanges (source Cryptoquant). High-profile exchange failures, regulatory uncertainty, and increased user education have driven this movement. Self-custody solutions like Trezor ensure users maintain full control of their funds, mitigating the risks associated with third-party custodians.

New Product Line Drives Record Sales

Trezor’s new product families played a key role in achieving these outstanding results. The hardware wallets Trezor Safe 3 and Trezor Safe 5 have attracted significant attention for their user-friendly features, sleek modern design, and robust security backed by Trezor's open-source philosophy. Complementing these wallets, the Trezor Keep Metal — a durable solution for securely safeguarding wallet backups — and Trezor Expert, a personalized 1-to-1 online onboarding service, have seamlessly integrated into Trezor's portfolio. Together, these innovations have made self-custody more accessible to both seasoned crypto enthusiasts and newcomers, empowering more users to take control of their financial future.

Trezor’s commitment to empowering individuals through security, transparency and innovation continues to resonate with a global audience, driving record-breaking growth and positioning the company for continued success as the bull market accelerates.

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Note to editors

Product images and Trezor logos are available for download at the following link: https://trezor.visualbook.pro/en/imagery 

About Trezor 

Trezor is the original bitcoin hardware wallet company, founded in 2013. It pioneered the development of the self-custody of crypto assets, empowering individuals with an open-source device that enables anyone to easily and securely hold cryptocurrencies.

Trezor has expanded to offer a whole ecosystem of easy-to-use both hardware and software  products that help protect users - from crypto novices to crypto experts. In 2023, the company launched its Trezor Academy initiative which educates grassroots communities across the African continent on safe participation in the bitcoin ecosystem. Trezor is part of SatoshiLabs, a technology holding company with various interests in crypto and bitcoin companies.

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Trezor Launches Trezor Safe 7: First Hardware Wallet With Transparent Secure Element

Trezor

2 min read

Fully wireless hardware wallet introduces the world’s first auditable secure element and quantum-ready architecture for next-generation protection

Trezor, the original hardware wallet company, has launched Trezor Safe 7, a new-generation hardware wallet that introduces several industry firsts: a fully auditable secure element (TROPIC01), and a quantum-ready architecture. It also features seamless mobile connectivity, making it easier than ever to manage crypto securely from anywhere.

With a vibrant color touchscreen, anodized aluminum unibody, and open-source firmware, Trezor Safe 7 is built to offer transparent, long-term self-custody without compromising on usability or design.

Trezor Safe 7

First transparent secure element

At the core of the device is TROPIC01, the world's first transparent and auditable secure element. Unlike conventional secure elements that rely on non-disclosed architecture, TROPIC01 allows the community to inspect, verify, and validate its design. This approach addresses a long-standing issue in crypto security: the need to trust proprietary hardware without insight into how it works.

TROPIC01 in Trezor Safe 7

Quantum-ready architecture

Trezor Safe 7 is also designed with the future in mind. Its quantum-ready architecture means the device supports quantum-secure updates, ensuring the device’s integrity and trustworthiness over time. When networks eventually upgrade to post-quantum security, you won’t need to replace your hardware wallet.

“Security has always been the foundation of everything we do at Trezor. With Trezor Safe 7, we're introducing TROPIC01, the world's first transparent and auditable secure element. It sets a new standard for both security and transparency in hardware wallets. 
For years, I believed quantum computers belonged to science fiction, but the pace of innovation is changing that. Within the next decade, Bitcoin and other blockchains will have to move to post-quantum algorithms. It’s not a question of if, but when. That's why we built a quantum-ready bootloader into Safe 7. When the time comes, your device can be safely updated, even in a future where quantum computers pose a threat. 
Combining this quantum-readiness with TROPIC01 sets a new standard for open, future-proof security. For us, it's always about protecting digital freedom with tools that are secure, usable, and transparent."  added Tomáš Sušanka, CTO at Trezor. 

Security without compromise

Trezor Safe 7 applies a layered approach to secure crypto storage. It features dual secure elements — the transparent and auditable TROPIC01 chip and NDA-free EAL6+  secondary element — ensuring physical and cryptographic protection. Private keys are kept completely isolated from the host system, while all sensitive actions must be physically confirmed on a 2.5” high-resolution color LCD touchscreen.

"At a time when convenience is pulling users toward custodians and ETFs, we believe it's more important than ever to reinforce what self-custody really means — full control, without compromise,” said Matěj Žák, CEO at Trezor. “Trezor Safe 7 is our answer: the first hardware wallet with a fully auditable secure element, dual-chip architecture, and wireless design built for the long term. It reflects everything we stand for — transparency, usability, and trust that doesn’t ask for permission. With this device, we’re making the safest option also the most intuitive, and raising the bar for what users should expect from crypto security,"

Designed for modern usability

Trezor Safe 7 supports Bluetooth Low Energy (BLE), magnetic Qi2-compatible wireless charging, and features a high-resolution color touchscreen. Bluetooth communication is secured via Trezor Host Protocol (THP), an open-source layer that ensures encrypted, authenticated, and private connections across mobile, desktop, and tablet. These hardware choices are paired with a robust aluminum unibody and Gorilla Glass protection, offering a seamless experience across mobile and desktop environments.

Through the Trezor Suite platform, users can manage thousands of coins and tokens, trade, stake, and access third-party integrations — all in one interface.

Trezor introduced the Safe 7 during a live event in Prague called Trustless by Design (TBD), giving the crypto community a first look at its new flagship. A full recording of the launch is available on the official Trezor YouTube channel.

Trezor Safe 7

Engineered for resilience

Trezor Safe 7 features a durable aluminum unibody, Gorilla Glass 3 display, IP54 resistant against dust and splashes, and a long-lasting LiFePO4 battery that delivers 4× more charging cycles than standard lithium batteries. A Bitcoin-only version is also available, designed for users who prefer a focused, bitcoin-only experience.

Trezor Safe 7 is priced at $249 (€249). The Charcoal Black and Bitcoin-only versions are now available for pre-order via the official Trezor e-shop, with Obsidian Green coming soon. 

Trezor Safe 7 in three colours

Shipping is expected to begin in four weeks. A full range of dedicated accessories is also available, including a Magnetic Qi2-certified Wireless Charger (free gift for preorders), a form-fitting vegan leather Case for Trezor Safe 7, a Trezor Universal Case for secure storage of any Trezor model, a Privacy Screen Protector with a 28° viewing filter, and a durable braided USB-C charging cable.

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About Trezor

Trezor is the original bitcoin hardware wallet company, founded in 2013. It pioneered the development of self-custody for crypto assets, empowering individuals with an open-source device that enables secure and independent storage of cryptocurrencies.

Trezor has expanded to offer a range of hardware and software products that enhance user security, from crypto novices to experts. In 2023, the company launched Trezor Academy, an initiative aimed at educating grassroots communities about safe participation in the crypto ecosystem.Trezor is part of SatoshiLabs, a technology holding company focused on bitcoin and crypto innovation.

Tropic Square’s Secure Element Deployed in The Latest Trezor Crypto Hardware Wallet

Tropic Square

2 min read

Open Hardware Security Moves Mainstream - TROPIC01 becomes the world’s first transparent secure element to power a consumer device, establishing a new benchmark for open, auditable hardware security.

Fabless semiconductor company Tropic Square, today announced a major milestone with the integration of its open architecture secure element, TROPIC01, into the newly launched Trezor Safe 7 hardware wallet. This marks the first time an open and auditable security chip has been deployed in a mass-market consumer device, establishing a new benchmark for transparency as the foundation of trust in hardware security.

Hardware wallet industry founder Trezor leaned on Tropic Square early in the concept phase of its new-generation device to find a chip that was truly open and would provide an unprecedented level of protection for users’ data and digital assets. 

Tropic Square and Trezor are among a new generation of companies challenging the decades-old model of security by obscurity. Their collaboration demonstrates how auditable and verifiable hardware can secure critical endpoints, having now created one of the most secure and forward-looking architectures in the crypto industry.

As connected devices are projected to surpass 31 billion by 2030 and cyber threats escalate, decentralized trust and verifiable hardware are becoming fundamental in meeting new security levels, regardless of the application or use case. Auditable endpoint protection is as relevant to hardware wallets as it is to securing personal identity systems, critical infrastructure, embedded AI and other edge applications. The integration of TROPIC01 into Trezor Safe 7 marks the first step toward broader adoption across hardware wallets and other core technology sectors. 

“What we’ve achieved with Trezor is more than a product milestone, it’s a signal for the entire hardware industry that open and verifiable security is the only sustainable path forward,” said Jan Pleskac, CEO and Co-founder of Tropic Square. 

With Trezor Safe 7, we wanted to set a new standard for hardware wallet security. And thanks to TROPIC01, the world’s first transparent and auditable secure element, our product delivers one of the most robust security architectures in the industry,” said Matěj Žák, CEO of Trezor. “For us it was an obvious approach, one that we envisioned many years ago and that Tropic Square was able to deliver,” he added.

TROPIC01 in Trezor Safe 7

TROPIC01’s design for Trezor Safe 7 introduces the unique MAC&Destroy feature - mechanism that prevents brute-force attacks by irreversibly limiting PIN attempts and destroying authentication tokens after repeated failures. Combined with TROPIC01’s built-in anti-tampering sensors and physical security defenses, this ensures that secrets remain secure even under physical assault, a critical safeguard for devices that protect digital assets. 

Tropic Square released its flagship chip TROPIC01 in February 2025 and recently moved into full production and worldwide availability. The open design philosophy has sparked a fundamental shift away from the industry’s traditional reliance on blind black box architecture to one that allows device integrity. This new wave of security chips allows manufacturers to verify what runs inside the devices they produce. With TROPIC01, companies can now audit down to the silicon level, ensuring there are no undocumented features, backdoors, or hidden vulnerabilities.

Tropic Square's open security approach and unique security mechanisms align with evolving regulations such as the EU Cyber Resilience Act (CRA), which emphasize transparency, accountability, and open vulnerability disclosure. Tropic Square’s peer-reviewed, continuously improving design model anticipates these changes by making adaptability and community-driven verification core features of its security platform.

Trust in technology must be earned through a user’s ability to verify what’s beneath the surface.  TROPIC01 does that by allowing device makers to truly see what’s inside their devices and to continuously adapt to new threats. A line of defence that is impossible under closed, proprietary models,” said Pleskac.

TROPIC01 is now shipping globally with next-day delivery, no NDAs, and no barriers. Available on development boards like Raspberry Pi, Arduino, Mikroe, and a new USB-C version you can get production-ready boards and samples today through our networks of partners or via the website.

About Tropic Square

Tropic Square is a European fabless semiconductor company on a mission to fix what’s broken in hardware security. Unlike traditional closed-source chips, we design and manufacture secure elements that are fully open, auditable, and continuously tested. We invite anyone to inspect, attack, and verify them. Our flagship product, TROPIC01, empowers developers to build systems that are tamper-proof, transparent, and future-proof, whether for IoT devices, Web3, crypto wallets, or critical infrastructure. At Tropic Square, we don’t just make chips; we build a living security process that evolves with the threat landscape.

TROPIC01 The Future Proof Secure Element Now in Full Production and Available Worldwide

Tropic Square

2 min read

From Open Design to Global Distribution, a New Era of Hardware Security Begins

Tropic Square today announced that its award-winning secure element, TROPIC01, has officially entered full production and is now available globally through a growing network of distribution partners.

Launched earlier this year and already recognized with numerous industry awards, TROPIC01 is the industry’s first open, auditable, and continuously tested secure chip. In just six months, the team moved TROPIC01 from engineering samples to final production and volume shipping. This milestone is the beginning of a new era in hardware security, giving OEMs, device developers and manufacturers a unique opportunity to embrace transparency, auditability and speed of access.

Unlike traditional secure chips locked behind NDAs, guarded documentation, secrecy and slow approval, TROPIC01 is openly documented and can ship as soon as the next day.  Development boards, including Raspberry Pi, Arduino, Mikroe and the newly released USB-C version are readily available. This level of accessibility and speed of availability removes barriers, enabling innovation from individual developers and startups to global companies. It also drives the creation of new markets and applications.

“With TROPIC01 now in full production, developers can move from prototyping to production with confidence,” said Jan Pleskac, CEO and Co-founder of Tropic Square. “That confidence is essential, because electronic devices are under constant attack. And our open approach embraces that reality. TROPIC01 isn’t just another chip, it’s a living security process that evolves with every threat. And with our expanding network of distribution partners, teams of any size around the globe can easily access it,” he added.

Designed for applications demanding advanced security and integrity, TROPIC01 rejects outdated “security through obscurity” models. Instead, it follows Kerckhoffs's principle based on independent verification and open evaluation. Continuously tested and scrutinized by customers, researchers, and the Tropic Square team, the chip evolves rapidly through accelerated improvements in firmware, ensuring it serves real-world needs while keeping the ecosystem open and collaborative.

Miro Svetlik, Co-founder of ContentWise and early adopter of TROPIC01 stated, “Our single-board computers are built with a clear philosophy: security by design, not by afterthought. Building on top of OpenWRT Linux and integrating Arm Secure Boot and Tropic Square’s TROPIC01 secure element, we deliver systems where security is the foundation. What we truly appreciate about TROPIC01 is the great documentation and transparency. Because if I can’t verify it, I can’t trust it. And if I can’t trust it, how can my clients?”

In industries where device integrity can’t be compromised, whether it’s crypto hardware and hardware wallets, digital Identity (Access Management, USB authenticators, Secure Storage) or IoT (Decentralized IoT, Critical Infrastructure, Industrial, Edge AI robots), developers can now source a secure element that combines tamper-proof technology with auditability for long-term resilience.

Production-ready TROPIC01 boards and samples are available today through Tropic Square’s distribution partners like Digikey and at  www.tropicsquare.com.

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About Tropic Square

Tropic Square is a European fabless semiconductor company on a mission to fix what’s broken in hardware security. Unlike traditional closed-source chips, we design and manufacture secure elements that are fully open, auditable, and continuously tested. We invite anyone to inspect, attack, and verify them. Our flagship product, TROPIC01, empowers developers to build systems that are tamper-proof, transparent, and future-proof, whether for IoT devices, Web3, crypto wallets, or critical infrastructure. At Tropic Square, we don’t just make chips; we build a living security process that evolves with the threat landscape.

Vexl Foundation Launches Freedom Store - Its Own Mobile App Marketplace

Vexl

2 min read

Czech startup Vexl and Vexl Foundation, both part of the SatoshiLabs group, are launching their own digital mobile app marketplace called the Freedom Store. This new platform is designed for iOS users in the European Union who want greater control over their devices. The Freedom Store offers access to open-source applications, including Bitcoin wallets and e-cash tools. It also targets tech-savvy users seeking free, unrestricted access to apps. The mission of the Freedom Store is to continue the work of the Vexl Foundation in protecting financial and digital freedom.

The Freedom Store was created in response to the growing centralization of power in the digital space. The project emphasizes user sovereignty and independence by providing practical tools that help individuals preserve their freedom in an increasingly controlled online environment.

"We are launching the Freedom Store in collaboration with AltStore.io, a platform also used by companies like Epic Games. This allows users to install apps outside the official App Store, bypassing Apple’s censorship, tracking, and the risk of their favorite apps disappearing overnight. Our focus is primarily on open-source applications that support personal freedom and sovereignty in various ways - such as Bitcoin wallets, e-cash solutions, and applications for the Nostr protocol. For us, this is another important step toward greater digital freedom," says Lea Petrášová, CEO of Vexl and President of the Vexl Foundation.

Enabling users to download apps from outside the App Store

The development of this open digital marketplace aims to give people access to software that might otherwise be banned or restricted. The Vexl Foundation is also responding to a new regulatory opportunity in the European Union, which now permits alternative app distribution outside of the App Store. The Czech non-profit organization intends to seize this moment to promote freedom, privacy, and technological independence.

"I’m proud that we’ve managed to turn years of frustration over the deeply imbalanced and unsolicited struggle with Apple into a productive solution - one that can also benefit other apps in our industry. The Freedom Store is a natural extension of the Vexl Foundation’s mission. While Vexl focuses on censorship-free, KYC-free peer-to-peer Bitcoin trading, the Freedom Store brings that philosophy to the realm of software distribution," adds Petrášová.

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https://freedomstore.io/

About Vexl Foundation 

The Vexl Foundation was created in response to the increasing centralization and regulation of digital finance. Its mission is to strengthen individual financial freedom, support decentralized technologies, and educate the public about ways to protect privacy and autonomy in the digital economy. The foundation supports and funds open-source projects that address issues of privacy, autonomy, and financial rights. It was established by SatoshiLabs - the creators of the first hardware wallet, Trezor.

More about Vexl Foundation on https://www.vexl.foundation/